Phones Canada is excited to share that the Toronto International Film Festival (TIFF) has named Rogers as the Presenting Sponsor of its 49th edition and the TIFF People’s Choice Awards. This partnership kicks off with a VIP event at the luxurious Four Seasons Hotel in Yorkville on September 3, leading up to the festival’s exciting run from September 5-15 this year. As part of this collaboration, Rogers customers can look forward to exclusive VIP experiences.
Cameron Bailey, CEO of TIFF, expressed his excitement about the partnership, highlighting how both Rogers and TIFF are deeply rooted in their commitment to cultivating Canadian culture and entertainment. This shared vision makes Rogers the ideal choice as the first-ever Presenting Sponsor of this year’s Festival.
Terrie Tweddle, Chief Brand and Communications Officer at Rogers, emphasized their pride in supporting one of the world’s premier film festivals and connecting more Canadians to top-notch content and unforgettable experiences.
It’s worth noting that Bell, previously a lead sponsor for TIFF for 28 years, announced last August that they were stepping down from their role. In contrast, the Rogers TIFF deal is a one-year sponsorship specifically for the festival and does not encompass year-round activities supported by Bell in the past.
At Phones Canada, we’re thrilled to see this exciting collaboration unfold between Rogers and TIFF. Stay tuned for more updates on how this partnership will enhance your entertainment experiences!