{"id":224670822,"date":"2023-10-19T12:02:10","date_gmt":"2023-10-19T16:02:10","guid":{"rendered":"https:\/\/phonescanada.com\/?p=224670822"},"modified":"2023-10-20T20:00:46","modified_gmt":"2023-10-21T00:00:46","slug":"t-mobiles-initially-envisioned-forced-plan-migrations-as-a-mere-tiny-experiment-sparking-widespread-controversy","status":"publish","type":"post","link":"https:\/\/phonescanada.com\/ar\/t-mobiles-initially-envisioned-forced-plan-migrations-as-a-mere-tiny-experiment-sparking-widespread-controversy\/","title":{"rendered":"\u062a\u0635\u0648\u0631\u062a \u0634\u0631\u0643\u0629 T-Mobile \u0641\u064a \u0627\u0644\u0628\u062f\u0627\u064a\u0629 \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u062a\u0631\u062d\u064a\u0644 \u0627\u0644\u0642\u0633\u0631\u064a \u0639\u0644\u0649 \u0623\u0646\u0647\u0627 \u0645\u062c\u0631\u062f &quot;\u062a\u062c\u0631\u0628\u0629 \u0635\u063a\u064a\u0631\u0629&quot;\u060c \u0645\u0645\u0627 \u0623\u062b\u0627\u0631 \u062c\u062f\u0644\u0627\u064b \u0648\u0627\u0633\u0639 \u0627\u0644\u0646\u0637\u0627\u0642"},"content":{"rendered":"<h1>T-Mobile\u2019s Controversial Plan Migrations: Latest Updates<\/h1>\n<p>After being hailed as the US wireless industry\u2019s main advertising rebel, key fighter for consumer rights, and technological trendsetter for years and years by both the media and everyday users on online forums and social networks, T-Mobile is definitely going through a phase that can only be described as\u2026 the opposite of all the above.<\/p>\n<p>But just as those \u201cline on us\u201d campaigns used to spread like wildfire across the interwebs thanks to leaked internal documents and good old fashioned word-of-mouth, every little plan change and policy revision cooked up by T-Mobile nowadays tends to make headlines and generate frustration and hate before actually being rolled out to the masses.<\/p>\n<h2>A stillborn experiment?<\/h2>\n<p>The latest such move that prematurely went public last week may have been welcomed with the strongest negative energy yet, but as angry as the news of forced migrations to costlier plans made so many customers, T-Mobile somehow managed to further increase the general dissatisfaction with mixed and confusing communication in the wake of the revelation.<\/p>\n<p>CEO Mike Sievert himself evidently felt the need to address the matter and try to clarify it, but instead of doing so publicly and transparently to make sure the right message reaches all of T-Mo\u2019s frustrated users, an email was sent to employees with previously missing \u201ccontext.\u201d<\/p>\n<div>\n<p>Ironically, Sievert is accusing last week\u2019s reporting of being \u201clargely inaccurate\u201d and leaving \u201ca lot of room for interpretation\u201d in a chunk of text that we would have never had access to were it not for another The Mobile Report leak.<\/p>\n<\/div>\n<p>It\u2019s truly hard to wrap our heads around the logic of this type of \u201cclassified\u201d communication for a company that was so open and transparent about its wireless business not so long ago, but at least we now know for sure (not thanks to T-Mobile\u2019s PR department) that the controversial forced plan migrations were intended as \u201ca very small test.\u201d<\/p>\n<p>In other words, Magenta was only planning to give a \u201csmall subset of customers who are on older rate plans\u201d the \u201copportunity\u201d to get \u201cmore features and more value relative to what they currently have\u201d at a slightly higher price. That doesn\u2019t sound quite as bad as what most people gathered from last week\u2019s leaked documents, but whether this was indeed T-Mobile\u2019s initial aim or not, the \u201ctest\u201d should have been disclosed and clearly detailed much earlier than today and in a much more open fashion.<\/p>\n<h2>So are the forced migrations still happening?<\/h2>\n<p>You might think that the response to T-Mo\u2019s \u201cvery small test\u201d was bad enough to convince Sievert there\u2019s no point in going ahead with such an obviously failed experiment, but believe it or not, that aforementioned \u201csmall subset of customers\u201d on older plans in need of an upgrade should still expect a notification to alert them of a future change.<\/p>\n<p>The notification will come by way of \u201ca text and\/or email\u201d at an unspecified time\u2026 unless, of course, T-Mobile eventually decides to cancel the test, which would probably be for the best.<\/p>\n<p><img decoding=\"async\" data-src=\"https:\/\/phonescanada.com\/wp-content\/uploads\/T-Mobile-forced-plan-migrations-Sievert-email-2.jpg\" alt=\"T-Mobile&#039;s hugely controversial forced plan migrations were only supposed to be a &#039;very small test&#039;\" width=\"1200\" class=\"smush-dimensions lazyload\" style=\"--smush-image-width: 1200px; --smush-image-aspect-ratio: 1200\/800;\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/p>\n<p>If that doesn\u2019t happen and you do end up getting a message informing you of the possibility of a migration to a higher-value and higher-cost plan, fret not, as the \u201cUn-carrier\u201d will offer you the option to stay on your \u201ccurrent plan or a similar plan\u201d if that\u2019s what you want.<\/p>\n<div>\n<p>All in all, this \u201cclarification\u201d makes it seem like Magenta caught a lot of flak for nothing this past week or so, but the poor communication remains a problem definitely worth criticizing\u2026 albeit perhaps a little more lightly.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>T-Mobile&#8217;s Controversial Plan Migrations: Latest Updates After being hailed as the US wireless industry&#8217;s main advertising rebel, key fighter for consumer rights, and technological trendsetter for years and years by both the media and everyday users on online forums and social networks, T-Mobile is definitely going through a phase that can only be described as&#8230; [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":224670823,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wds_primary_category":255,"footnotes":""},"categories":[255],"tags":[],"class_list":["post-224670822","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apple-tips-news"],"_links":{"self":[{"href":"https:\/\/phonescanada.com\/ar\/wp-json\/wp\/v2\/posts\/224670822","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/phonescanada.com\/ar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/phonescanada.com\/ar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/phonescanada.com\/ar\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/phonescanada.com\/ar\/wp-json\/wp\/v2\/comments?post=224670822"}],"version-history":[{"count":0,"href":"https:\/\/phonescanada.com\/ar\/wp-json\/wp\/v2\/posts\/224670822\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/phonescanada.com\/ar\/wp-json\/wp\/v2\/media\/224670823"}],"wp:attachment":[{"href":"https:\/\/phonescanada.com\/ar\/wp-json\/wp\/v2\/media?parent=224670822"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/phonescanada.com\/ar\/wp-json\/wp\/v2\/categories?post=224670822"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/phonescanada.com\/ar\/wp-json\/wp\/v2\/tags?post=224670822"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}