Google is making moves to diversify its supply chain by shifting production of its Pixel phones to India. This strategic move not only helps Google reduce its reliance on China but also positions the tech giant to capitalize on India’s booming smartphone market.

According to insider sources, Google aims to ship an additional 10 million units of the Pixel phones by 2024. With India’s smartphone market growing by 1% last year and a robust 11% growth rate in the second half of the year, it’s no surprise that Google is eyeing this lucrative market for expansion.

So, what’s the plan for Google’s Pixel production in India? Here are the key details:

– The first step involves prepping production lines in southern India for building the Pixel 8 Pro.
– By the second quarter of this year, high-end handsets will start rolling off Indian assembly lines.
– In mid-year, production will extend to factories in Northern India for the standard Pixel 8 model.

This move aligns with Google’s goal of reducing its reliance on China and tapping into new markets. By producing some units in India, Google can strategically position itself for long-term success.

It’s worth noting that Apple has also been producing some iPhone models in India, taking advantage of domestic manufacturing to avoid import taxes and make their devices more accessible to consumers in this burgeoning market.

Ultimately, Google’s decision to expand production into India is not just about diversifying its supply chain; it also takes into account investment incentives, import tariff policies, and the massive domestic market potential.

So keep an eye out for “Made in India” Pixel phones as Google continues to make strategic moves in the competitive smartphone industry.