{"id":224694389,"date":"2024-02-28T16:15:42","date_gmt":"2024-02-28T21:15:42","guid":{"rendered":"https:\/\/phonescanada.com\/?p=224694389"},"modified":"2024-03-01T14:39:55","modified_gmt":"2024-03-01T19:39:55","slug":"debunking-myths-why-a-rock-stars-apple-loyalty-trumps-bing-purchase","status":"publish","type":"post","link":"https:\/\/phonescanada.com\/fr\/debunking-myths-why-a-rock-stars-apple-loyalty-trumps-bing-purchase\/","title":{"rendered":"D\u00e9mystifier les mythes\u00a0: pourquoi la fid\u00e9lit\u00e9 Apple d&#039;une rock star l&#039;emporte sur l&#039;achat de Bing"},"content":{"rendered":"<p>Dans un r\u00e9cent dossier judiciaire li\u00e9 \u00e0 l&#039;affaire antitrust de Google contre le minist\u00e8re de la Justice, il a \u00e9t\u00e9 r\u00e9v\u00e9l\u00e9 que Microsoft avait d\u00e9j\u00e0 tent\u00e9 de vendre son moteur de recherche Bing \u00e0 Apple. Cependant, Apple n&#039;a pas \u00e9t\u00e9 impressionn\u00e9 par la \u00ab qualit\u00e9 de recherche \u00bb de Bing et a finalement rejet\u00e9 l&#039;offre. L\u2019histoire compl\u00e8te de cette d\u00e9cision a maintenant \u00e9t\u00e9 r\u00e9v\u00e9l\u00e9e, mettant en lumi\u00e8re un incident int\u00e9ressant impliquant une ancienne rock star.<\/p>\n<p>Lors d&#039;une session de test en 2018, John Giannandrea, vice-pr\u00e9sident d&#039;Apple pour l&#039;apprentissage automatique et la strat\u00e9gie d&#039;IA, a saisi une requ\u00eate dans Bing concernant le \u00ab premier groupe d&#039;Annie Lennox \u00bb. Le moteur de recherche n&#039;a pas r\u00e9ussi \u00e0 fournir la bonne r\u00e9ponse, manquant des informations importantes sur la carri\u00e8re musicale ant\u00e9rieure de Lennox avec The Tourists avant de rejoindre The Eurythmics.<\/p>\n<p>De plus, Giannandrea a d\u00e9couvert que Bing ne prenait pas en charge les langues locales sur les march\u00e9s cl\u00e9s importants pour Apple. Cela \u00e9tait particuli\u00e8rement pr\u00e9occupant dans la mesure o\u00f9 Microsoft avait promis des am\u00e9liorations \u00e0 Bing au cours des ann\u00e9es pr\u00e9c\u00e9dentes, mais n\u2019avait apport\u00e9 aucun changement significatif en 2018.<\/p>\n<p>Suite \u00e0 une r\u00e9union avec des repr\u00e9sentants de Microsoft, Giannandrea a soulign\u00e9 que l&#039;entreprise ne consid\u00e9rait pas Bing comme une priorit\u00e9 strat\u00e9gique. Il semble que Microsoft \u00e9tait dispos\u00e9 \u00e0 vendre Bing, ce qui indique que celui-ci ne peut pas \u00eatre consid\u00e9r\u00e9 comme un actif crucial au sein de l&#039;entreprise.<\/p>\n<p>Dans l&#039;ensemble, la d\u00e9cision d&#039;Apple de rejeter Bing a \u00e9t\u00e9 influenc\u00e9e par des pr\u00e9occupations concernant la qualit\u00e9 de la recherche, le manque de prise en charge linguistique et le manque d&#039;engagement per\u00e7u de Microsoft envers l&#039;am\u00e9lioration du moteur de recherche. Cet incident met en lumi\u00e8re la dynamique complexe entre les g\u00e9ants de la technologie dans le monde concurrentiel des services de recherche en ligne.<\/p>","protected":false},"excerpt":{"rendered":"<p>In a recent court filing related to Google&#8217;s antitrust case against the Justice Department, it was revealed that Microsoft once attempted to sell its Bing search engine to Apple. However, Apple was unimpressed with Bing&#8217;s &#8220;search quality&#8221; and ultimately rejected the offer. The full story behind this decision has now come to light, highlighting an [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":224694390,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wds_primary_category":255,"footnotes":""},"categories":[255],"tags":[],"class_list":["post-224694389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apple-tips-news"],"_links":{"self":[{"href":"https:\/\/phonescanada.com\/fr\/wp-json\/wp\/v2\/posts\/224694389","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/phonescanada.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/phonescanada.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/phonescanada.com\/fr\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/phonescanada.com\/fr\/wp-json\/wp\/v2\/comments?post=224694389"}],"version-history":[{"count":0,"href":"https:\/\/phonescanada.com\/fr\/wp-json\/wp\/v2\/posts\/224694389\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/phonescanada.com\/fr\/wp-json\/wp\/v2\/media\/224694390"}],"wp:attachment":[{"href":"https:\/\/phonescanada.com\/fr\/wp-json\/wp\/v2\/media?parent=224694389"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/phonescanada.com\/fr\/wp-json\/wp\/v2\/categories?post=224694389"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/phonescanada.com\/fr\/wp-json\/wp\/v2\/tags?post=224694389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}