Smartphone shipments are on the rise worldwide, marking the third consecutive quarter of growth. According to Canalys, global deliveries of smartphones increased by 12% year-over-year in the second quarter of 2024. This positive trend follows gains of 10% in the first quarter and 8% in the fourth quarter of 2023. It’s worth noting that there was a slight decline of 1% in smartphone shipments during the same period last year.

Exciting news for tech enthusiasts! You can now pre-order the latest Samsung Galaxy Z Fold 6 and Samsung Galaxy Z Flip 6 models. Samsung, a leader in the smartphone market, saw a slight decrease from 21% to 18% market share compared to last year. Apple also experienced a dip from 17% to 16% market share but remains close behind Samsung.

Analyst Sheng Win Chow from Canalys highlights that both Samsung and Apple are focusing on premium product strategies with GenAI features at the forefront. While Samsung recently launched its innovative Galaxy Z Fold 6 and Flip 6 series, Apple is gearing up to unveil its iPhone 16 series later this year.

Xiaomi managed to secure a strong position in the market with a 15% share, closely trailing behind Apple. Vivo followed with a respectable market share of 9%, while Transsion maintained its position with another solid performance at a 9% market share.

Canalys Research Manager Amber Liu predicts continued growth in the global smartphone market, driven by cutting-edge technologies like AI. With companies actively promoting product upgrades and expanding into new markets, there’s an optimistic outlook for the industry moving forward.

In conclusion, it’s an exciting time for smartphone enthusiasts as leading manufacturers continue to innovate and push boundaries with their latest offerings. Stay tuned for more updates as we witness further advancements in this dynamic industry!