Phones Canada is excited to share the news that Australia-based Canva has announced its acquisition of the British makers of photo editing software, Affinity. This partnership brings together two innovative companies and expands Canva’s reach to a new audience of professional designers.
Here are some key points to know about this exciting acquisition:
– Affinity has over 3 million users worldwide who rely on its professional design software, including Designer 2, Photo 2, and Publisher 2.
– Canva’s co-founder and Chief Operating Officer, Cliff Obrecht, shared that the deal is a mix of cash and stock, valued at “several hundred million pounds.”
– The merger will bring Affinity’s team of 90 staff onboard at Canva, enhancing the company’s capabilities and allowing it to compete with industry giant Adobe.
– While some existing users may have concerns about potential changes, such as a shift to a subscription model like Adobe’s, this acquisition opens up new possibilities for both companies.
At Phones Canada, we believe this collaboration between Canva and Affinity will lead to exciting developments in the world of design software. Stay tuned for more updates on how this partnership will benefit users like you!