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Apple Tips & News · Nov 10, 2023 · 3 min read

Apple plans to incorporate AI technology in iPhone 16 to compete with Galaxy S24

The integration of artificial intelligence into smartphones is rapidly advancing, with Samsung and Google already making strides in this area. Now, there are rumors that Apple is also looking to join the AI trend.

According to a well-known tipster, Apple is planning to revamp its virtual assistant, Siri, using its in-house Large Language Model (LLM). The goal is to transform Siri into “Apple’s most powerful killer AI app.” This development effort is reportedly underway, with the first product expected to be revealed at WWDC 2024. If the claim is true, we may see the AI-powered Siri showcased at the event in June next year, a year ahead of previous reports.

This accelerated timeline could be influenced by Samsung’s recent announcement of its AI model for the upcoming Galaxy S24 series. With Samsung preparing for a significant AI showcase, Apple will likely need to introduce additional AI features on iPhones to remain competitive.

Previous rumors and statements from Apple CEO Tim Cook also support the idea of integrating generative AI features into Apple’s products. It’s an exciting development that could potentially shape the future of AI on iPhones.

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