YouTube has introduced a new feature this week that aims to help smaller creators gain more followers. This new tool allows viewers to show support for their favorite creators in a unique way. Here are some key points about this exciting development:

– The new feature, called “Hype,” is specifically targeted towards smaller creators on YouTube.
– By hyping a video, viewers increase its chances of appearing in the rankings alongside other popular content.
– The ranking will be displayed in the “Explore” section rather than the “Trending” section.
– The “hype” feature is currently being tested as an experiment and is only available to viewers in Brazil, Turkey, and Taiwan.
– Eligibility for the experiment is limited to YouTube Partner Program content creators with fewer than 500,000 subscribers.
– Videos must adhere to YouTube’s community guidelines to benefit from the hype ranking.
– The feature will undergo testing in the coming weeks and may be adjusted based on user feedback.

This new tool offers an exciting way for viewers to support their favorite creators and could potentially make a big difference for smaller content producers. Stay tuned for more updates on this innovative feature!